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Sarbanes-Oxley News & Developments
Best Practices In Investor RelationsAmid a flow of rules, regulations, and scandals, companies are searching for new guidelines and measures.
> > As the investor relations function grow more strategic and complex, IR professionals are seeking ways to measure how well they are doing. On one hand, measuring overall IR success: stock price, the shareholder mix, analyst ratings, and financial metrics such as price-to-earnings ratios. But on the other hand, IR professionals often lack ways to measure how the wide array of individual corporate practices and processes entrusted to them stack up against other companies practices.
Why is it hard to determine how well a companys IR practices stack up?
For starters, it is difficult to aggregate even board information about specific corporate practices for one company or group of companies may not work for another with a different market cap, industry, or shareholder base.
Determining a set of best practices prescriptions or guidelines is useful for any company, but is particularly critical for companies in flux, such as companies building an IR function for the first time, undergoing a radical change, or embroiled in crisis.
Source: CFO
Published:2003-09-24
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